The generative AI boom has sparked intense competition in the banking sector, with every bank's senior management frantically searching for where, for what, and how they can deploy artificial intelligence to gain a competitive advantage. Meanwhile, fintechs have also gained momentum: they are attracting more and more customers and threatening the markets of universal banks in an increasing number of areas. However, there are also examples of successful disruptors seeking partnerships with banks. At the same time, megatrends are also thoroughly reshaping the electronic payments market. Top leaders share their chosen strategies and how they are addressing the challenges.
09:00 - 09:05
09:05 - 09:25
Megatrends Are Reshaping the Payments Sector – How Can Banks Prepare for the Changes?
Speaker: Bence Sármay, Country Manager Hungary, Visa
09:25 - 09:45
Fintechs and Banks – Will the Disruptor Become a Best Friend?
Speaker: Bence Töreky, Principal Product Manager, Wise
09:45 - 10:35
AI, Fintech Disruptors, Qvik – Digital Competition in the Hungarian Banking Sector
Moderator: Zoltán Bán, CEO, Net Média (Portfolio Csoport)
Conversation participants:
Even though banks have stepped up a level in digital services in the last few years, only those with a well-thought-out innovation strategy can stand their ground in the fierce competition. Banking innovations are driven not only by AI technologies but also by improvements in UX, regulatory changes, security enhancements, process automation, and cost reduction. Digital and IT leaders of banks will discuss the hottest innovation trends.
10:55 - 11:10
11:10 - 11:25
Online Loans in 20 Minutes – How Is It Possible?
Speaker: Péter Puzsár, Head of IT department and Project Management Office, Cofidis Hungary
11:25 - 11:35
AI-Driven Banking – What Does It Look Like in Practice?
Speaker: Máté Jendrolovics, CEO, GB Solutions
11:35 - 11:45
11:45 - 12:30
Artificial Intelligence and Digital Novelties in the Hungarian Banking Sector
Moderator: Tamás Kórász, Partner, KPMG
Conversation participants:
Billions of forints are still disappearing from Hungarians' bank accounts every quarter, and although the previously alarming upward trend has somewhat subsided, the problem is still with us. How do we stop fraudsters and protect customers?
11:00 - 11:15
The Central Abuse Monitoring System Is Coming – What To Expect From It?
Speaker: Zsolt Selmeczi-Kovács, CEO, GIRO
11:15 - 11:30
Apple Devices Designed for Security in a Banking Environment – Reducing IT Security Risks With Secure by Design Endpoint Devices
Speaker: Tamás Mihály, Apple Business Director, Chief Engineer, iKON Informatika
11:30 - 11:45
ICT Cybersecurity and Risk Management in the Light of DORA
Speaker: Ádám Bede, Senior Information Security Advisor, 4iG Group
11:45 - 12:35
Online Fraudsters, Phishers, and Hackers – How Do We Stop Cyber Criminals?
Moderator: Turul Balogh, Group Information Security Officer, Tresorit
Conversation participants:
We can handle an increasing number of transactions digitally, take out personal loans via mobile devices, make instant transfers, and chat with financial assistants; however, the digital transformation of banks is far from complete. On the one hand, Hungarians are still using cash in many payment situations, but payment solutions based on Qvik and IPS (Instant Payment System) may soon change that. On the other hand, banking IT systems that support internal operations and increase efficiency are needed behind the front end. Are group-level solutions needed, or do customised developments and market-specific solutions yield better results?
13:30 - 13:45
IPS 2.0 – What Can We Expect From Qvik?
Speaker: Lóránt Varga, Head of Department, Hungarian National Bank
13:45 - 14:00
Instant Payment With Card Emulation – This Is Now Possible
Speaker: Szpirin Igor, Product Director e-Payments, Transaction Systems
14:00 - 14:20
Fireside chat - The CIO Dilemma: When To Replace Your Website?
Speakers:
14:20 - 15:05
Bank Group or Group of Banks? – Group Solutions vs. Customised Banking IT Developments
Moderator: Dániel Dojcsák, marketing communications director, Shiwaforce
Conversation participants:
14:10 - 14:30
Click for Knowledge – Attention Economy in the Online Space
Speaker: Gábor Fuchs, Head of digital, IPG Mediabrands
14:30 - 14:50
Why Are There No Bank Chocolate Brands?
Speaker: Tamás Jobbágy, Head of Analytics & Insights, Wavemaker
14:50 - 15:40
Roundtable discussion - How To Go Digital in Hungary?
Moderator: Péter Mondovics, Marketing Manager, Mastercard
Conversation participants:
Last year, 38 out of 100 payments were made electronically in Hungary, indicating that there is still plenty of room for digital payments to gain ground over cash. Card solutions and mobile payments continue to gain popularity among Hungarians at a rapid pace, while the Instant Payment System may also introduce a new dimension to the domestic payment landscape. What new developments are emerging in the domestic market, and what challenges need to be addressed? The section will discuss these.
15:25 - 15:40
Moving Towards the Future – Some Key Payment Technologies in a New Perspective
Speaker: Katalin Juhász, Products & Solutions Director, Visa
15:40 - 15:55
Visa’s Vision: Innovation and AI in Payments
Speaker: Hana Wasserburger, Director, Visa Consulting & Analytics CEE
15:55 - 16:10
Revolutionising Money Movements - Leveraging the Power of Network Partnerships for Cross-border Money Movements
Speaker: Katarzyna Szumilas, Senior Manager Visa Direct Business Development, CEE, Nordics & Baltics, Visa
16:10 - 17:00
Digital Payments in Hungary – Where Is the Market Headed?
Moderator: Bence Sármay, Country Manager Hungary, Visa
Conversation participants:
After discussing the most pressing digital, financial, and business trends, we can move on to some well-deserved relaxation and fun. We will offer a standing reception, drink bars, and delicious snacks, where you can continue discussing professional matters and form new partnerships and business contacts in a relaxed atmosphere. Meet and toast with the key players in the banking sector: top managers, fintech gurus, consultants, regulators, start-up founders, and experts from IT companies, all at one event!
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